“Innovations are not just the rare, trailblazing “breakthroughs”. Value is also generated for companies
by creative product improvements, altered processes, new markets and more intelligent organization styles.
However, anyone determining the rule of the game as an innovator not only generates wealth and
social benefits but may also achieve a temporary monopoly benefit."
Univ.Prof. Dr. Sabine Theresia Köszegi
Academic Director, Professional MBA in Entrepreneurship & Innovation