Curriculum

The courses combine the study of key conceptual frameworks (Business Core) and the application of those frameworks to today's global business issues (Global Leadership).

Business Core

• Managing People and Organizations
• Financial Accounting
• Marketing Management
• Data Analysis & Decision Making
• Operations Management
• Financial Management
• Managerial Accounting 

Global Leadership

• Economies in Transition (CEE Residency Russia )
• Business, Government and Macroeconomics
• Managing Globalization (Asia Residency to China)
• Information Technology Management (Asia Residency to India)
• Advanced Financial Management for Global Markets
• Negotiations & Conflict Management
• Strategies for a Global Company (U.S. Residency)

Virtual Team Project 

This is a joint project of Executive MBA participants from Vienna, Warsaw (Poland), Guangzhou (China) and Minneapolis (Minnesota, USA) who are blended together in diverse teams. Each team has to manage a virtual project in which a new product should be introduced into an existing market or an existing product into a new market. Each project team is assigned an electronic communication platform and all teams gather to present their results at the end of the MBA in Minneapolis, USA.

Module Schedule

The module schedule is available for download here.

Course Outline

 

 

Managing People and Organizations

 

• Theories and frameworks for analyzing the behavior of individuals, groups and the organization itself
  
• Making decisions and developing action plans for effective people leadership in organizations
  
• Concepts and principles associated with the function of human resource management

 

 

 

Financial Accounting

 

• Measurement of economic performance and financial position
  
• Analysis of corporate financial reports
  
• Analysis of accounting data for use in management decisions
  
• Transfer pricing, performance measurements, cost behavior, cost allocation, activity based costing and standard costs

Video podcast "Faculty talk": Professor Charles Caliendo talks about the MBA module Accounting.

Video podcast "Innovative teaching methods": visit the Accounting module and get an impression about the  teaching and learning methods of Professor Charles Caliendo.

Strategic Marketing Management

• Development and implementation of the most appropriate combination of variables to carry out a firm's strategy in its target markets
  
• Analytic perspectives, concepts and decision tools of marketing to product offering decisions, distribution channels decisions, pricing decisions and communication program decisions

Video podcast "Faculty talk": Professor Leyland Pitt talks about the MBA module Marketing Management.

Data Analysis (Statistics) & Decision Making

 

• Power and limitations of numerical data for their decision making process
• Exploratory data analysis, basic inferential procedures, statistical process control, regression analysis, and decision models

Video podcasts "Faculty talk": Professor Chris Nachtsheim talks about the MBA module Data Analysis and Decision Making.

Operations Management

• The operations management function in different types of organizations with emphasis on productive, innovative and competitive operations
  
• Concepts and principles related to the management of quality and innovation within service and manufacturing organizations

Video podcasts "Faculty talk": Professor Johnny Rungtusanatham talks about the MBA module Operations Management.

Financial Management

• Theory and practice of finance from an analytical approach
  
• Applying the basic financial concepts of risk, return and valuation to small business or corporations in changing financial markets

Video podcasts "Faculty talk": Professor Chuck Kwok talks about the MBA module Financial Management for Global Markets.

Business, Government and Macroeconomics

• The roles of government and business in society
  
• Alternative systems of economics and political values; and the social political, economic and cultural conflicts affecting the business sector

Video podcasts "Faculty talk": Dr. Wolfgang Habermayer talks about the MBA module Business, Government and Macroeconomics.

Managing Globalization

 

• Develop international strategies for firms wishing to expand to global markets
• Emphasis on analyzing opportunities and how the international environment constrains decision making
  
• Operationalize global strategies, including managing strategic alliances and networks

Information Technology Management

 

• Managing information resources and technology
  
• Exposure to various information technologies, examination of their applications, exploration of the competitive advantages associated with information technology and address of organizational and managerial implications
• Prepares to participate in an active and meaningful way in the rapidly evolving information management function of an organization

Advanced Financial Management for Global Markets

 

• Application of advanced financial concepts for corporate financial decisions at the executive level, including matters of investment, firm financing and global markets

Negotiations & Conflict Management

 

• Identification of the typical challenges and difficulties that have to be faced when negotiating
  
• Broad strategies for effectively managing these challenges and improving one’s skills as an effective negotiator and conflict manager

Strategies for A Global Company:

 

Multi-disciplinary perspectives from strategic marketing, corporate strategy, and operations management are brought together in this capstone course

• Theory and practice is bridged by involvement of faculty and corporate executives, site visits to global companies and participant projects

Residencies

CEE Residency –  Russia

 

 

 

• Economies in Transition 
• Developing Business and Marketing Strategies for Central/South and Eastern Europe
• Managing in Russia: Critical Success Factors
  
• Being Successful in Russia

 

Asia Residency – China & India
Lingnan (University) College, Guangzhou and the Indian Institute of Management, Bangalore

 

 

 

• Business Environment in China/India
• Market Entry in China/India
  
• Foreign Direct Investment in China/India
  
• Managing Globalization
• Informaiton Technology Management
• Cultural and Ethical Environment in China/India
• Outsourcing
  

 

U.S. Residency  – New York City, Minneapolis

Multidisciplinary perspectives from strategic marketing, corporate strategy, and operations management are brought together in this final course. Theory and practice is bridged by involvement of faculty and corporate executives, site visits to global companies and participant projects

 

 

• All EMBA students are expected to do a virtual team project (capstone project) and to be present in Minnesota for the final presentation during their International Residency.  This project counts towards a Master Thesis in the Austrian Educational System

 

 

Module Structure

Pre-Module (2 weeks)

• Two weeks are set aside to prepare for the in-class module
• You will, for example 
  • read certain chapters of a book,
  • work out questions for a case study
  • create a short presentation about a different case study in a small group

   

• Everything you need for your preparation will be handed out at the end of the previous module
• Instructions and regular updates can be found on the EMBAweb, a website exclusively constructed for the program
• For the group work the EMBAweb provides chat, emails, up- and download files and more
• Pre-module requires about 15 to 20 hours per week

 

Module (4 days)

• Thursday through Sunday
• Teaching usually takes place at the Palais Liechtenstein, Fürstengasse 1, 1090 Vienna, Austria
  
• Sessions usually last from 8 or 9 a.m. to 5 or 7 p.m. with a 1 hour lunch break and small breaks in between; on Sundays, the module ends at 4 p.m.
• Professors utilize various pedagogical approaches during a module, e.g. benchmarking sessions, group presentations, individual and/or group case work, breakout sessions, case discussions, and traditional lecture-discussions
  
• Distinguished guest speakers from companies and organisations like Austrian Airlines, Bank Austria, Coca Cola, European Investment Bank, Henkel, IAEA, IBM,  Lucent Technologies, Magna International, Opel Austria, Opec Fund, Oracle, Price Waterhouse Coopers, Time Magazine, T-Mobile, Western Union and many more are invited to give presentations

 

Post-Module (2 weeks)

• During these two weeks knowledge gained during the module is directly transferred to a company setting via appropriate cases, exercises, etc.
  
• Assignments are completed either individually or in small groups
• Instructions are provided by the professor at the end of the module
• Post-module requires about 15 to 20 hours per week